Posts Tagged "thought-leadership-in-categorystrategic-alignment"
- Most Recent Blogs, Strategic Alignment
- Solutions Marketing definition, solutions marketing, Sales Enablement, Competitive analysis, Key business problem, Messaging and positioning, New solutions, Pricing, Thought leadership in CategoryStrategic Alignment
- 2 comments
A lot has been written over the last several years about the drive to solutions and the need for “solutions marketing,” but a good definition for it is still waiting to be written.
I think about this a lot and would like to start a conversation around what Solutions Marketing really means and,[...]