Provoking the sale: One crucial meeting?

• 03-03-2009
• Most Recent Blogs, Sales Acceleration
• sales, geoffreymoore, Solutions Insights, Selling, Solution Selling, Solutions Marketing in CategorySales Acceleration
• 1 comments

While the main idea of “provocation-based selling” may not be so new, Geoffrey Moore’s recent article has certainly provoked some useful thinking here at Solutions Insights. Steve Hurley has already presented our general perspective that the differences between Moore’s “new” idea[...]
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