Posts Tagged "sales-support"
Solutions Success Story: How TELUS helped its sales force succeed in selling solutions
- 07-06-2011
- Success Stories for Sales Acceleration, Most Recent Blogs, Success Stories
- Solutions Insights, CategorySolutions Marketing Success Stories, Solutions, Marketing Innovation, solutions selling, Sales Enablement, Sales Support, TELUS, Sales tools, Solutions offering, Sustained success in CategorySales Acceleration
- 0 comments
Here's a common scenario: A company spends significant time and energy create a new set of solutions for a specific market segment. A cross-business unit board agrees to support the new initiative and asks Marketing to put together a go-to-market plan for the new solutions. The marketing team rolls[...]
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Is sales enablement dead?
- 29-10-2010
- Sales Acceleration, Most Recent Blogs
- sales, Forrester, ITSMA, ISBM, socialmedia, Selling, IDC, Sales Support, SAVO, Enablement, Solutions Marketing Education MBA Hult in CategorySales Acceleration
- 2 comments
Sales Enablement is a huge topic in B2B these days. You can spend all day every day and still barely scratch the surface of all the dialogue, debate, and events exploring the "real" meaning of sales enablement, who is doing it well, what tools are most useful, and how social media will[...]
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Taking the time to get it right
- 17-01-2009
- Most Recent Blogs, Other Solutions Issues
- sales, JeffKaplan, Solutions, Selling, Other Solutions Issues, SaaS, Sales Support
- 1 comments
The need for speed in the market is little doubted, and organizations are constantly trying to accelerate the pace of innovation, bringing new products and services to market, and, of course, the sales cycle itself.
As in journalism, though, getting it right is just as important as getting it[...]
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