Posts Tagged "nsd"
Stop Creating Your Solutions with a New Product Development Methodology
- 08-07-2014
- Most Recent Blogs, Other Solutions Issues
- Solutions Insights, solutions development process, 3 separate professional and support services into a broad solution, develop, market, and sell high-value solutions, results of the survey, customers’ business environments, new solutions development, new product development, NSD, NPD, www.solutionsinsights.com, shurley@solutionsinsights.com, 781-686-1607
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Picture this scenario – you’re a Product Development Manager or Director at a large B2B company, and you’ve just been asked to develop a new “solution”. Instead of being asked to design an upgrade or add new features or functionality to a single product, you’re now responsible for[...]
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Findings from the Benchmarking Survey on New Solutions Development
- 11-06-2014
- Other Solutions Issues, Most Recent Blogs
- new solutions development, NSD, New Solutions Development (NSD) benchmarking survey, different from product development, The Survey Respondents, Alignment Around the Definition of a Solution, standard approach or methodology, two biggest challenges for solutions developers, Get Additional Insights into the New Solutions Development Process
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The results of our first-ever New Solutions Development (NSD) benchmarking survey are in, and they confirm much of what we’ve suspected about the process – it’s important, it’s different from product development, and it’s hard.
As we learned in our previous research, product marketers[...]
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Solutions vs. Product Development Processes: Are They Different?
- 05-03-2014
- Most Recent Blogs, Other Solutions Issues
- Solutions Development, new product development, NSD, NPD, Solutions vs. Product Development Processes: Are They Different?, Solutions vs. Product Development Processes, New Solutions Development (NSD), Comparison with 5 Leading NPD Models, Stage Gate, Agile, PACE, the Product Development Management Association (PDMA) Toolbook, Synapse, 5 major phases of the NSD process:, Market Assessment, Ideation/Concept Creation, Concept Evaluation, Specifications Definition
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A previous survey that we conducted a little over a year ago revealed that professional marketers who are responsible for developing new solutions feel that the activities, methods and processes that they employ are different from those used to create new products. Are they right? Are the[...]
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