Posts Tagged "language"
Words and Meaning: The Power of Alignment
- 18-06-2009
- Most Recent Blogs, Other Solutions Issues
- ITSMA, Solutions, PS firms, Business Development, Language, Suzannelowe in CategoryOther Solutions Issues
- 1 comments
Suzanne Lowe from Expertise Marketing has a great piece in her June newsletter on the importance of developing a common lexicon for marketing and business development in professional service firms.
Pointing to common misunderstandings between business leaders and partners, on the one hand,[...]
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