Posts Tagged "differences-between-the-market-research-process-for-product-and-solutions"

Solutions Marketer: An 8-Step Model to Solutions Market Research

“Research is to see what everybody else has seen, and to think what nobody else has thought”. Albert Szent-Gryorgyi, Nobel Peace Prize winner in medicine Every significant new business initiative starts with a market assessment.  This is usually the first stage in the classic Stage[...]