Posts Tagged "customer-business-problem"
- Sales Acceleration, Most Recent Blogs
- Playbook, solutions marketing, Sales playbook, Complex Selling, Customer Business Problem, Customer Focused, Interactive Playbook, Sales force, Sales management, Solutions Selling in CategorySales Acceleration
- 9 comments
Sales Playbooks have been around a long time, but there seems to be a new resurgence of interest in using Playbooks to support solutions sales.
In our work with companies who have invested in solutions-based Playbooks, we believe paying attention to the following elements will significantly[...]