Posts Tagged "best-practice"
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- best practice, sales, Solutions, Reference Management, Customer Evidence, Marketign Innovations, Marketing Challenges, References, Success stories in CategoryCustomer Connection
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B2B marketers focused on high value solutions know that customer evidence is like gold. Great products may sell themselves based on features or price. But when you're asking business buyers to invest serious money in a complex solution, typically involving a customized mix of products and services,[...]