Services: Strategic Alignment
Aligning the Organization Around a Solutions Strategy
Solutions continue to be an enigma to many companies. They want to be seen as a "solutions company," but have yet to think through the organizational and operational implications.
Some are comfortable with simply adding solutions language to their marketing and sales vernacular. Others are driven to make sure that every part of their organization is tailored to be able to provide real solutions - offerings that resolve complex business needs and provide tangible, measureable results.
We find companies face a range of strategic and organizational challenges around solutions, including:
Before charging down a solutions-focused path, we recommend you pause and make sure you select the right path. There is no "one size fits all" approach to building a profitable solutions business. Rather, you need to select, develop, and build alignment around a solutions business model based upon your particular product and services mix, corporate culture, competitive position, geographic footprint, and a number of other variables.
At Solutions Insights, we help companies work through these issues in several ways, including:
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